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Email marketing made simple
Email marketing made with ease
With email marketing, you can easily create personalized customer experiences and engage your target audiences with customized content to increase sales and maintain customer loyalty.
Communicate on your terms
Communication should be as easy as a walk in the park. The advantage of email marketing is that you can decide when, where, and who sees your message. In addition, you do not have to rely on other services or prior knowledge – with your own channel, you can communicate beautifully, securely, and profitably.
Design good-looking newsletters
Create responsive email newsletters in no time or customize pre-built templates for your brand. The drag-and-drop editor lets you insert texts, images, and videos with pre-made content blocks, without using any code.
Plus, you can save and reuse entire sections of content blocks to save time when designing and creating your next newsletter.
Personalize your campaigns
Personalized emails allow you to create tailored customer experiences with ease. By targeting relevant content to your audiences, you can more easily engage your subscribers and strengthen your customer relationships.
Personalization creates a sense of exclusivity and makes every subscriber feel chosen, helping you stand out from the crowd in your customers’ inboxes.
Get insights on campaign performance
Monitor your campaign performance, analyze data, track KPIs, and measure engagement so you can consistently improve your campaigns.
The reports help you get to know your subscribers and how well they respond to your email campaigns so you can create even better ones in the future.
You also have access to a visual overview of your results that you can easily export and share.
Find inspiration
As a small business, you often want to keep your expenses down and still create growth for your business. Email marketing gives you that opportunity and allows you to reach a large number of people for you to convert them into customers at a low cost.
Email marketing for small businesses
Reach more potential customers by exploring the possibility of working with another business.
When you collaborate with other businesses that are close to your industry, you benefit from their customers and reach new potential customers who might be interested in your products or services – for example, a florist with an interior design business.
Filled with
lots of possibilities
Segment your audience
Divide your contacts into smaller groups to tailor content to their needs and improve your conversion rate.
Data privacy & security
Your data is in safe hands with us, both for you and your customers, and is stored on our servers in Stockholm, Sweden.
Customize for your brand
You can customize the email newsletters to represent your branding by adding your logo, fonts, and colors.
Dedicated support
With fast average response times, your questions and concerns will be answered by the same day, Monday to Friday.
Send emails while you sleep
Reach out to your subscribers with information at the right time, without manually sending each email or all at once. Your automated emails can be, for example, a welcome email or a series of emails.
You can choose to whom, how, and when your automated emails go out so you can customize them to your industry and target audience.
Acquire repeating customers
You can upload your contacts by uploading a file (XLS, XLSX, or CSV) or copy and paste. You can always add more information, copy, or move your contacts between lists at any time in the future.
Use signup forms, pop-up forms, or landing pages on your website and social media to grow your email list and turn visitors into repeat customers.
Templates
Get started quickly with templates designed with one thing in mind – to effectively growing your business.
More than email marketing
With us, you have access to more than just email marketing. You can create landing pages, surveys, forms, or a combination of your liking, to effectively launch profitable campaigns and reach your marketing goals.
Frequently asked questions
Email newsletters are a form of email marketing and are an effective way for businesses to reach their target audience in a simple, clean, and professional manner. It is suitable for any business, large or small, to reach out to its customers, staff, suppliers, or other stakeholders.Â
The purpose of email newsletters is to inform customers about company news, offers, or product updates.
A well-crafted email newsletter is personal, engaging, and relevant to your target audience. At the same time, the content needs to be short and concise and encourage readers to do what you want them to do.Â
At its core, engaging content is about being relevant, interesting, and valuable to the reader.
Relevance – that the content relates to their profession, interests, and topics they care about.
Interest – that the content is entertaining, educational, or appealing to the reader.
Value – that the reader will benefit from your content in some way.
There is no single answer on how often businesses should send email newsletters as it varies from case to case. For some, once a week is fine, and for others, once a month works great.Â
If you send emails too often, you might upset the recipients and risk having the opposite effect of them unsubscribing from your email list. On the other hand, if you send too infrequently, the recipients might not remember who you are and could unsubscribe from your email list or mark your email as spam.Â
There is a fine balance on how often you should send out emails. If you are unsure whether or not you should send more frequently, it is usually better to send for a few than for many.
For most businesses, once a month is a great starting point.
There is no general time or day that is better than the other. The sending time is specific to your audience and requires you to test different sending times to find what suits your audience best.Â
There are a couple of general guidelines to keep in mind:
- If your email is going out to people in business, it might be a good idea to send your emails during their working day and not too late in the evening.
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- If you email people in businesses, Mondays might not be the optimal day. Mondays are about getting through all the emails that have come in over the weekend and are creating more distractions from the focus of your email.
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- If you are sending emails to individuals, it might be better to send your emails in the morning or late afternoon/evening so that they are able to read the email directly when they see it in their inbox. If you send emails to individuals in the middle of the day, there is a risk that they check their inbox but forget about it during work or other activities.
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- Think about the situation your subscribers are in when they receive your email. For example, if you’re sending to individuals, it might be a good idea not to send emails that promote products the week before they get their salary.
A good open rate is between 17-28% and there are several factors that affect the open rate of your emails. These include how open rates differ between different industries, the time and frequency of your emails, the quality of your email list, the content itself, and subject lines.
Get a Newsletter offers a free plan and is perfect for those who are just starting out with email marketing and want to explore what the tool has to offer. The free plan gives you access to all the essential features to create and send email newsletters, and you can send up to 500 emails to 100 unique subscribers each month.
See our pricing plans and find the perfect solution for your business.
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Email marketing
Create personalized customer experiences and engage your target audiences to increase sales and maintain customer loyalty.