Email marketing vs social media marketing: which is better? In this post, we will look into the pros and cons of both email marketing and social media marketing. We will also provide actionable tips and advice on choosing the best marketing tactics for your business, as well as stats on ROI and organic reach of each channel. […]
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#Facebookdown – what now?! How to use social media to collect email subscribers
Yesterday’s Facebook outage showed us clearly that we can’t rely on social media for communication with our existing and potential customers. An email list that you actually own is the safest and most sustainable way to communicate with your customers and nurture your leads. But still – social media remain a great tool for building one! Let’s […]
Continue Reading →From college dropout to successful business owner and online marketeer
Today my guest is Robert L. Angus from Octavia Book Bindery and we are going to talk about the challenges of running a niche business, killing it in online marketing and wearing many hats. So, tell us your business story – how did you start your business and how long have you been running it? […]
Continue Reading →How to be happy in business (and create a successful business from your blog in just 12 months!)
How to be happy in business? How to create an engaged Facebook group of 12,000 users in just 12 months and turn your blog into a successful business that sells? When is it a good time for a U-turn career change? Dagna Banas, a former doctor-turned-business blogger and the author of the blog ‘Happy in […]
Continue Reading →Is influencer marketing the future of marketing? Interview with Yanie Durocher, social media influencer and CEO of Pom Pom Influencer Agency
We’re sitting in a plush sofa of one of the many decadent bars on Shanghai’s bund – the perfect backdrop for a conversation about big fashion, what it is like to live with the label of a “Global Fashion Insider” and running an influencer marketing agency. Yanie does not look like the typical CEO – […]
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