As an ecommerce business owner, email marketing is one of the most effective methods to communicate and engage with your customers. Unlike businesses with a store front – where customers are reminded of your brand when they walk past your shop, ecommerce businesses are focused on generating brand awareness through online platforms. Emails are the […]
Continue Reading →Archives for December 2019
Good Newsletter Names by Industry to Collect Subscribers
Good newsletter names are as critical for the success of your email marketing as your newsletter content. After all – calling your newsletter is as important as coming up with the name for a magazine. Your subscribers will often decide whether they want to sign up for your emails or not depending on your newsletter […]
Continue Reading →Best Email Opt-in Forms to Collect Subscribers – how to create an effective opt-in form?
Great email opt-in forms are what determines your success in collecting your newsletter subscribers. Think for a moment about the last time you signed up for a newsletter on a website. What convinced you to opt-in for the newsletter? A great (or funny!) call-to-action, a promise of value in the content, professional design of the opt-in […]
Continue Reading →Email marketing cost and ROI
If you’re just starting using email marketing for your business, you are probably wondering ‘how much will email marketing cost me, actually?’ and ‘what will be my return on investment from email marketing?’ In this post, we are going to discuss: What are the different costs involved in doing email marketing What is the ROI […]
Continue Reading →Email Marketing Stats for 2019
With the year drawing to an end, here’s a handful of email marketing stats for 2019 – email users and user-behavious, newsletter open and click-through rates, email marketing effectiveness and ROI – as well as our predictions as to what email marketing will look like in the future 😉 In This Post You Can learn […]
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