Church newsletters need to be engaging as much as they are informative. This essentially means that the content has to be really good to get people to react to it. By improving your church newsletter ideas and freshening up your content, you can achieve more engagement and communicate better.
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How to Write Church Newsletters That People Will Read?
Writing church newsletters can feel like a huge struggle when you have never written one before or the ones you write do not convert well. In this guide, we look at strategies, ideas, sections, and templates to make your church email newsletters stand out.
Continue Reading →Nonprofit Newsletters: Write Charity Emails that Generate Contributions for Your Cause
Nonprofit newsletters have a massive part to play in charitable fundraising. With studies showing ROI rates of 28% compared to just 7% for direct marketing, no charity can afford to neglect its email program. What makes email so powerful for nonprofits?
Continue Reading →Newsletter Introduction Examples: How to Write Catchy Intros for Your Newsletters
Knowing what makes the best newsletter introduction examples so great is vital. That’s because the opening of your email message – including the subject line – is what determines whether any recipient reads it.
Continue Reading →How to Plan a Targeted Email Marketing Strategy
Targeted email marketing strategy doesn’t have to be difficult, and the potential benefits to your business are enormous. When you look at every metric that matters, a segmented or targeted email marketing strategy performs better than a one-size-fits-all approach.
Continue Reading →What is the Best Time to Send Email Newsletters?
What is the best time to send email newsletters? Just like “how often should I send emails?”, this is one of marketing’s seemingly eternal questions. Over the years, there has been a huge amount of research on the best time to send email newsletters. A kind of consensus has emerged. But will what gets the […]
Continue Reading →How to Reduce Newsletter Unsubscribe Rates
Everybody wants to reduce newsletter unsubscribe rates. It’s cheaper and more efficient to keep your existing customers or leads than to win new ones. That’s just common sense.
Continue Reading →How to Write CTAs in Your Newsletters
CTAs are “calls to action”, and the difference between good ones and bad ones makes and breaks email campaigns. Why are CTAs so important? Because it’s your call to action that prompts somebody reading your newsletter to engage or interact with you.
Continue Reading →How to Create Email Marketing Campaigns
Email marketing campaigns that get results usually involve convincing subscribers to do something you want over a series or sequence of messages. You can’t always go straight for the sale. Sometimes you have to build up a relationship of trust and familiarity. Sometimes you have to give to get.
Continue Reading →Newsletter click-through rates statistics – what is a good click-through rate and how to improve it?
What are the average email newsletter click-through rates in your industry? We are reporting on the results of the 2019 UK Direct Marketing Association (DMA) Email Marketing Benchmark Report from 35 billion (!) emails sent in the years 2015-2019 by 9 large UK email service providers – to see what are the good newsletter click-through rates […]
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