{"id":20872,"date":"2024-05-10T06:47:48","date_gmt":"2024-05-10T06:47:48","guid":{"rendered":"https:\/\/getanewsletter.com\/?page_id=20872"},"modified":"2024-05-16T08:40:54","modified_gmt":"2024-05-16T08:40:54","slug":"email-marketing-design","status":"publish","type":"page","link":"https:\/\/getanewsletter.com\/en\/marketing-guides\/how-to-succeed-with-your-email-marketing\/email-marketing-design\/","title":{"rendered":"Guide part 4: best practices for email marketing design"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"20872\" class=\"elementor elementor-20872 elementor-20869\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-270434b e-flex e-con-boxed e-con e-parent\" data-id=\"270434b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b754450 e-con-full e-flex e-con e-child\" data-id=\"b754450\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b645d1 ignore elementor-widget elementor-widget-heading\" data-id=\"1b645d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">How to create great<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9653fe7 elementor-widget elementor-widget-heading\" data-id=\"9653fe7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Email marketing design <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-716379f elementor-widget elementor-widget-text-editor\" data-id=\"716379f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>F\u00e5 reda p\u00e5 varf\u00f6r e-postdesign \u00e4r viktigt och hur du med praktiska tips kan skapa snyggare e-postkampanjer.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5acbb57 e-con-full e-flex e-con e-child\" data-id=\"5acbb57\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4704e2d elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4704e2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"far fa-user\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77e66ad elementor-widget elementor-widget-text-editor\" data-id=\"77e66ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tWritten by: Sebastian Brissman\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96294d4 elementor-widget elementor-widget-spacer\" data-id=\"96294d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b23ec6a elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"b23ec6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"far fa-calendar-alt\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-661e3e8 elementor-widget elementor-widget-text-editor\" data-id=\"661e3e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t10 May 2024\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3431e9c elementor-widget elementor-widget-spacer\" data-id=\"3431e9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-688d487 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"688d487\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"far fa-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3c2977 elementor-widget elementor-widget-text-editor\" data-id=\"e3c2977\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tReading time: 20 minutes\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-da1b810 e-flex e-con-boxed e-con e-parent\" data-id=\"da1b810\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9265ace e-con-full e-flex e-con e-child\" data-id=\"9265ace\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-174b1cb elementor-widget elementor-widget-image\" data-id=\"174b1cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"889\" height=\"500\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/great-design-email-newsletters.png\" class=\"attachment-full size-full wp-image-24404\" alt=\"How to create great email marketing design\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/great-design-email-newsletters.png 889w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/great-design-email-newsletters-300x169.png 300w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/great-design-email-newsletters-768x432.png 768w\" sizes=\"(max-width: 889px) 100vw, 889px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-03267e4 e-flex e-con-boxed e-con e-parent\" data-id=\"03267e4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-01e4de6 e-con-full e-flex e-con e-child\" data-id=\"01e4de6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b82e617 elementor-widget elementor-widget-text-editor\" data-id=\"b82e617\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>You are not alone in realizing the enormous potential of email marketing. In fact, you&#8217;ll face a lot of competition in recipients&#8217; inboxes. Luckily, there are plenty of good design tricks to ensure that your email is the one that gets read.<\/strong><\/p><p><span data-preserver-spaces=\"true\">With all this competition, it is\u00a0<\/span><span data-preserver-spaces=\"true\">important<\/span><span data-preserver-spaces=\"true\">\u00a0to stand out.\u00a0<\/span><span data-preserver-spaces=\"true\">To stand out<\/span><span data-preserver-spaces=\"true\">, the subject line is the most\u00a0<\/span><span data-preserver-spaces=\"true\">important<\/span><span data-preserver-spaces=\"true\">\u00a0factor in getting noticed in the inbox and getting the recipient to open your email. Once your email\u00a0<\/span><span data-preserver-spaces=\"true\">is opened<\/span><span data-preserver-spaces=\"true\">, the design plays a crucial role.<\/span><\/p><p><span data-preserver-spaces=\"true\">The purpose of design is to:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Present your message as clearly as possible<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Make your emails as easy to read as possible<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Get the reader to act on what you want<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\"><br \/><span data-preserver-spaces=\"true\">Clicks and conversions increase if your email newsletter is properly designed and has a great design. The key is that the reader likes what they see.<\/span><br \/><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-517fa9d elementor-widget elementor-widget-table-of-contents\" data-id=\"517fa9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;],&quot;exclude_headings_by_selector&quot;:&quot;.ignore&quot;,&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;fas fa-circle&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<div class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__517fa9d\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3c1a501 e-flex e-con-boxed e-con e-parent\" data-id=\"3c1a501\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-58d5400 e-con-full e-flex e-con e-child\" data-id=\"58d5400\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b6e80da elementor-widget elementor-widget-text-editor\" data-id=\"b6e80da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Chapter 1<\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c757885 elementor-widget elementor-widget-heading\" data-id=\"c757885\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why do I need to think about email design?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e28d839 e-flex e-con-boxed e-con e-parent\" data-id=\"e28d839\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3442e87 e-con-full e-flex e-con e-child\" data-id=\"3442e87\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e4934c6 elementor-widget elementor-widget-image\" data-id=\"e4934c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"900\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/get-a-newsletter-template-yoga.png\" class=\"attachment-large size-large wp-image-24410\" alt=\"Hot Yoga Flow class announcement banner with two people meditating in a yoga studio\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/get-a-newsletter-template-yoga.png 600w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/get-a-newsletter-template-yoga-200x300.png 200w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Email newsletter template at Get a Newsletter<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fe542b elementor-widget elementor-widget-spacer\" data-id=\"8fe542b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac8a818 elementor-widget elementor-widget-text-editor\" data-id=\"ac8a818\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Email marketing is not just about the content of the\u00a0<\/span><span data-preserver-spaces=\"true\">email,<\/span><span data-preserver-spaces=\"true\">\u00a0but also about how the content\u00a0<\/span><span data-preserver-spaces=\"true\">is presented<\/span><span data-preserver-spaces=\"true\">. A well-designed newsletter, promotional email, and other emails improve user experience and engagement and\u00a0<\/span><span data-preserver-spaces=\"true\">simply<\/span><span data-preserver-spaces=\"true\">\u00a0attract more customers.<\/span><\/p><p><span data-preserver-spaces=\"true\">Design plays a crucial role because it\u00a0<\/span><span data-preserver-spaces=\"true\">has a direct impact on<\/span><span data-preserver-spaces=\"true\">\u00a0how your emails are perceived and used and whether they achieve the intended goals, such as driving conversions, building brand loyalty, or conveying information.<\/span><\/p><p><span data-preserver-spaces=\"true\">When recipients see your email for the first time, their first impression can determine whether they will engage with the content. A cluttered or poorly designed email can deter recipients from reading the content\u00a0<\/span><span data-preserver-spaces=\"true\">at all<\/span><span data-preserver-spaces=\"true\">, so you need to make a positive first impression.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6443922 e-flex e-con-boxed e-con e-parent\" data-id=\"6443922\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-573583d e-con-full e-flex e-con e-child\" data-id=\"573583d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a6b485 elementor-widget elementor-widget-text-editor\" data-id=\"1a6b485\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Chapter 2<\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0c69d5 elementor-widget elementor-widget-heading\" data-id=\"e0c69d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Basic email marketing design<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c3a00ca e-flex e-con-boxed e-con e-parent\" data-id=\"c3a00ca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4ef6560 e-con-full e-flex e-con e-child\" data-id=\"4ef6560\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bfc12e6 elementor-widget elementor-widget-text-editor\" data-id=\"bfc12e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">First impressions are\u00a0<\/span><span data-preserver-spaces=\"true\">very important<\/span><span data-preserver-spaces=\"true\">\u00a0in marketing, and emails are no exception. To give your email campaigns the best chance of success, it&#8217;s\u00a0<\/span><span data-preserver-spaces=\"true\">important<\/span><span data-preserver-spaces=\"true\">\u00a0that you understand and apply the basic design of your emails.<\/span><\/p><p><span data-preserver-spaces=\"true\">Whether you&#8217;re an experienced marketer or a beginner in <a href=\"https:\/\/getanewsletter.com\/en\/marketing-guides\/how-to-succeed-with-your-email-marketing\/introduction-to-email-marketing\/\">email marketing<\/a>, the following design concepts can help you create visually appealing and engaging emails that will get you the\u00a0<\/span><span data-preserver-spaces=\"true\">results you want<\/span><span data-preserver-spaces=\"true\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fae5aa1 elementor-widget elementor-widget-heading\" data-id=\"fae5aa1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Visual hierarchy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b88bcb elementor-widget elementor-widget-text-editor\" data-id=\"1b88bcb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Visual hierarchy is not as complicated as it may sound. It involves arranging your content in an order where the most crucial information is displayed first so that the reader can quickly understand your message.<\/span><\/p><p><span data-preserver-spaces=\"true\">You can create a clear visual hierarchy by displaying the most important content higher up in the email that you want the reader to absorb first.<\/span><\/p><p><span data-preserver-spaces=\"true\">Use larger fonts, colors, contrast differences, and strategic placement to\u00a0<\/span><span data-preserver-spaces=\"true\">draw attention to<\/span><span data-preserver-spaces=\"true\">\u00a0<\/span><span data-preserver-spaces=\"true\">key<\/span><span data-preserver-spaces=\"true\">\u00a0elements such as headlines, offers, and call-to-actions (CTAs).\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">This<\/span><span data-preserver-spaces=\"true\">\u00a0ensures that recipients understand the flow of the message and can quickly find the most crucial information.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-200d078 elementor-widget elementor-widget-heading\" data-id=\"200d078\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Layouts<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6dbe80a elementor-widget elementor-widget-spacer\" data-id=\"6dbe80a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0e20d3 elementor-widget elementor-widget-image\" data-id=\"d0e20d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"653\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/email-design-layouts-1-1120x653.png\" class=\"attachment-large size-large wp-image-24412\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/email-design-layouts-1-1120x653.png 1120w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/email-design-layouts-1-300x175.png 300w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/email-design-layouts-1-768x448.png 768w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/email-design-layouts-1-1536x896.png 1536w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/email-design-layouts-1.png 1600w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ffcdb0 elementor-widget elementor-widget-spacer\" data-id=\"3ffcdb0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06cfb1d elementor-widget elementor-widget-text-editor\" data-id=\"06cfb1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">As consumers, we tend to follow predictable patterns when engaging with content. Thanks to this, the design of your emails can capitalize on these tendencies and more easily capture the recipient&#8217;s attention and interest.<\/span><\/p><p><span data-preserver-spaces=\"true\">Different layouts\u00a0<\/span><span data-preserver-spaces=\"true\">not only<\/span><span data-preserver-spaces=\"true\">\u00a0make it easier to scan and understand the content of your email but also help the reader find the most crucial parts of the email.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">Let&#8217;s\u00a0<\/span><span data-preserver-spaces=\"true\">take a<\/span><span data-preserver-spaces=\"true\">\u00a0look at three different layouts that are well-suited for email marketing.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ecb60ba elementor-widget elementor-widget-heading\" data-id=\"ecb60ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Z-pattern<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7a3bc5 elementor-widget elementor-widget-spacer\" data-id=\"c7a3bc5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db0cc9e elementor-widget elementor-widget-image\" data-id=\"db0cc9e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"877\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/layout-e-postdeisgn-z-monster.png\" class=\"attachment-large size-large wp-image-24414\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/layout-e-postdeisgn-z-monster.png 720w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/layout-e-postdeisgn-z-monster-246x300.png 246w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-777c4cd elementor-widget elementor-widget-spacer\" data-id=\"777c4cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff2a02a elementor-widget elementor-widget-text-editor\" data-id=\"ff2a02a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">The Z-pattern is an effective way to get recipients to read through all the content of your emails. This strategy\u00a0<\/span><span data-preserver-spaces=\"true\">is based<\/span><span data-preserver-spaces=\"true\">\u00a0on eye movement patterns. When we read from left to right, we\u00a0<\/span><span data-preserver-spaces=\"true\">tend to<\/span><span data-preserver-spaces=\"true\">\u00a0skip forward as we take in content.<\/span><\/p><p><span data-preserver-spaces=\"true\">As a designer, we can\u00a0<\/span><span data-preserver-spaces=\"true\">take advantage of<\/span><span data-preserver-spaces=\"true\">\u00a0this tendency by scattering eye-catching content throughout the text. This way, readers are less likely to get bored halfway through the text.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77b835f elementor-widget elementor-widget-heading\" data-id=\"77b835f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Inverted pyramid<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f13198f elementor-widget elementor-widget-spacer\" data-id=\"f13198f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85cf940 elementor-widget elementor-widget-image\" data-id=\"85cf940\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"520\" height=\"406\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/layout-e-postdeisgn-omvand-pyramid.png\" class=\"attachment-large size-large wp-image-24416\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/layout-e-postdeisgn-omvand-pyramid.png 520w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/layout-e-postdeisgn-omvand-pyramid-300x234.png 300w\" sizes=\"(max-width: 520px) 100vw, 520px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d31fbf4 elementor-widget elementor-widget-spacer\" data-id=\"d31fbf4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d28e010 elementor-widget elementor-widget-text-editor\" data-id=\"d28e010\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">The second pattern is the inverted pyramid layout. As you can see in the example above, this layout works by grabbing readers&#8217; attention at the top of the email before they focus on a call to action, specific information, or whatever the goal of your email is.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-504858a elementor-widget elementor-widget-heading\" data-id=\"504858a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">F-pattern<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-660103c elementor-widget elementor-widget-spacer\" data-id=\"660103c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-447a88e elementor-widget elementor-widget-image\" data-id=\"447a88e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"1000\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/layout-e-postdeisgn-f-monster.png\" class=\"attachment-large size-large wp-image-24418\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/layout-e-postdeisgn-f-monster.png 720w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/layout-e-postdeisgn-f-monster-216x300.png 216w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-589298f elementor-widget elementor-widget-spacer\" data-id=\"589298f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa725bc elementor-widget elementor-widget-text-editor\" data-id=\"fa725bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">The third pattern you can try is the F-pattern. It is a\u00a0<\/span><span data-preserver-spaces=\"true\">common<\/span><span data-preserver-spaces=\"true\">\u00a0scanning pattern for emails with a lot of content and text. This pattern\u00a0<\/span><span data-preserver-spaces=\"true\">is based<\/span><span data-preserver-spaces=\"true\">\u00a0on the fact that recipients read the top lines more carefully but then skim the further down the text they get.\u00a0<\/span><span data-preserver-spaces=\"true\">Therefore, if you are using the F-pattern,\u00a0<\/span><span data-preserver-spaces=\"true\">it is\u00a0<\/span><span data-preserver-spaces=\"true\">important<\/span><span data-preserver-spaces=\"true\">\u00a0to place<\/span><span data-preserver-spaces=\"true\">\u00a0the most crucial information at the top of the email newsletter.<\/span><span data-preserver-spaces=\"true\">\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">Using layouts suitable for email design does not automatically mean\u00a0the\u00a0email will engage and convert your readers. Just like with everything else,\u00a0<\/span><span data-preserver-spaces=\"true\">a balance must be struck<\/span><span data-preserver-spaces=\"true\">. If not, your reader will be confused and, even worse, frustrated.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-466f43c ignore elementor-widget elementor-widget-heading\" data-id=\"466f43c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The relationship between text and image<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-efb8fca elementor-widget elementor-widget-text-editor\" data-id=\"efb8fca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Finding the right balance between text and images can\u00a0<\/span><span data-preserver-spaces=\"true\">have\u00a0<\/span><span data-preserver-spaces=\"true\">a large<\/span><span data-preserver-spaces=\"true\">\u00a0impact on how your message is communicated and received by your audience<\/span><span data-preserver-spaces=\"true\">.<\/span><span data-preserver-spaces=\"true\">\u00a0An imbalance between text and image also doesn&#8217;t look very good visually to the eye.<\/span><\/p><p><span data-preserver-spaces=\"true\">A general formula you can follow is\u00a0<\/span><span data-preserver-spaces=\"true\">to use<\/span><span data-preserver-spaces=\"true\">\u00a0the 60\/40 formula when designing your emails &#8211; that is, 60% text and 40% images. This formula works for most businesses\u00a0<\/span><span data-preserver-spaces=\"true\">but<\/span><span data-preserver-spaces=\"true\">, as with anything, you should experiment with what works best for you and only use the formula as a starting point.<\/span><\/p><p><span data-preserver-spaces=\"true\">Remember that if an email consists only of images or has too little text in relation to the number of images, email programs (Outlook, Gmail, Yahoo, etc.) may perceive it as spam, resulting in your <a href=\"https:\/\/getanewsletter.com\/en\/marketing-guides\/how-to-succeed-with-your-email-marketing\/avoid-emails-going-to-spam\/\">emails risking ending up in recipients&#8217; spam<\/a>.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4d830b ignore elementor-widget elementor-widget-heading\" data-id=\"f4d830b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Airy design for better readability<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0484c23 elementor-widget elementor-widget-spacer\" data-id=\"0484c23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-854e20e elementor-widget elementor-widget-image\" data-id=\"854e20e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"710\" height=\"1017\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/luftig-design-e-post.png\" class=\"attachment-large size-large wp-image-24420\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/luftig-design-e-post.png 710w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/luftig-design-e-post-209x300.png 209w\" sizes=\"(max-width: 710px) 100vw, 710px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Left: Our basic \u201cMinimalist\u201d template with no space between the different sections. <br>Right: Clear division between the sections\u00a0and\u00a0the content of each section has its own breathing space.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4dcb0b9 elementor-widget elementor-widget-spacer\" data-id=\"4dcb0b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a2b656 elementor-widget elementor-widget-text-editor\" data-id=\"7a2b656\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">A common mistake many people make with their design for email newsletters and other email campaigns is to place content too close together. A simple way to create a professional impression is to give your content enough space. Also,\u00a0<\/span><span data-preserver-spaces=\"true\">make sure<\/span><span data-preserver-spaces=\"true\">\u00a0your text\u00a0<\/span><span data-preserver-spaces=\"true\">is appropriately spaced<\/span><span data-preserver-spaces=\"true\">\u00a0so the recipient can easily read your email.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">A good rule of thumb is 1.5 (150%) for body text and 1.3 (130%) for headlines.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72091e8 ignore elementor-widget elementor-widget-heading\" data-id=\"72091e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">White spacing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9829252 elementor-widget elementor-widget-spacer\" data-id=\"9829252\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6753c1 elementor-widget elementor-widget-image\" data-id=\"e6753c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"900\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/get-a-newsletter-template-corporate.png\" class=\"attachment-large size-large wp-image-24422\" alt=\"get-a-newsletter-template-corporate\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/get-a-newsletter-template-corporate.png 600w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/get-a-newsletter-template-corporate-200x300.png 200w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Email newsletter template at Get a Newsletter<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d3da22 elementor-widget elementor-widget-spacer\" data-id=\"6d3da22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06b0b91 elementor-widget elementor-widget-text-editor\" data-id=\"06b0b91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Creating white or negative space is extremely important. It helps reduce visual clutter and makes your content more digestible. Sufficient white space improves readability, reduces eye fatigue, provides a cleaner look, and draws attention to crucial elements.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f80e1c ignore elementor-widget elementor-widget-heading\" data-id=\"8f80e1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Be clear and concise<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-754db7f elementor-widget elementor-widget-text-editor\" data-id=\"754db7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Most people have many emails to deal with every day or week.\u00a0<\/span><span data-preserver-spaces=\"true\">This<\/span><span data-preserver-spaces=\"true\">\u00a0means they do not have time to read long emails.\u00a0While it may be tempting to include as much information as possible, you need to\u00a0keep your emails clear and\u00a0<\/span><span data-preserver-spaces=\"true\">concise,<\/span><span data-preserver-spaces=\"true\">\u00a0so that you don&#8217;t lose\u00a0your readers&#8217; attention.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">Introduce the\u00a0topic of the email, tell readers what they need to know about\u00a0it, and then use a call to action to conclude your email.\u00a0Short texts are the way to go when it comes to email marketing.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15672bd elementor-widget elementor-widget-heading\" data-id=\"15672bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Choice of color<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec054ea elementor-widget elementor-widget-spacer\" data-id=\"ec054ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-686a57f elementor-widget elementor-widget-image\" data-id=\"686a57f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"596\" height=\"1894\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/e-postdesign-farg.png\" class=\"attachment-large size-large wp-image-24424\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/e-postdesign-farg.png 596w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/e-postdesign-farg-94x300.png 94w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/e-postdesign-farg-483x1536.png 483w\" sizes=\"(max-width: 596px) 100vw, 596px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Example of a email newsletter color scheme<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f4453f elementor-widget elementor-widget-spacer\" data-id=\"7f4453f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-600ccee elementor-widget elementor-widget-text-editor\" data-id=\"600ccee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">There are many good reasons to use color in your emails. The main reason is that color evokes emotion, which leads to feelings that make your readers take action. Color in an email helps your readers understand the content, stay longer to read, and click on your buttons and links.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">Choosing the right colors can be very challenging and time-consuming.\u00a0<\/span><span data-preserver-spaces=\"true\">If<\/span><span data-preserver-spaces=\"true\">\u00a0you already have an existing graphic profile<\/span><span data-preserver-spaces=\"true\">, the job is\u00a0<\/span><span data-preserver-spaces=\"true\">quite<\/span><span data-preserver-spaces=\"true\">\u00a0easy<\/span><span data-preserver-spaces=\"true\">, but starting from scratch can be much more difficult.<\/span><\/p><p><span data-preserver-spaces=\"true\">There are no rules when it comes to what you should color in your emails, but it is always good to keep your goal in mind when choosing colors and what should stand out. After all, you want to grab the recipient&#8217;s attention and keep them reading, right?\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">If you still want some\u00a0<\/span><span data-preserver-spaces=\"true\">sort of<\/span><span data-preserver-spaces=\"true\">\u00a0guideline when it comes to color, you can use the 60-30-10 rule. It&#8217;s a classic interior design rule that helps create a color palette for a space but works equally well as an email design guideline.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\"><a href=\"https:\/\/www.saralynnbrennan.com\/blog\/the-60-30-10-design-rule\" target=\"_blank\" rel=\"noopener\">The 60-30-10 rule<\/a> means that 60% of your email design should be a dominant color, 30% should be the secondary color or texture\u00a0<\/span><span data-preserver-spaces=\"true\">and<\/span><span data-preserver-spaces=\"true\">\u00a0the last 10% should be an accent that stands out from the rest.<\/span><\/p><p><span data-preserver-spaces=\"true\">Are you having trouble finding the right colors for your newsletter, promotional email, welcome email, or other email design? Visit <a href=\"https:\/\/www.happyhues.co\/\" target=\"_blank\" rel=\"noopener\">Happy Hues<\/a> or <a href=\"https:\/\/coolors.co\/\" target=\"_blank\" rel=\"noopener\">Coolors<\/a> for inspiration and tips on creating great color combinations.<\/span><\/p><p><span data-preserver-spaces=\"true\">Some elements that are always suitable to customize the color of:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Buttons<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Links<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\"><br \/><span data-preserver-spaces=\"true\">To organize your emails nicely, you can also customize the color of:<\/span><br \/><\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Backgrounds<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Headlines<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Header<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Footer<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Separator lines<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Text boxes<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de436b8 elementor-widget elementor-widget-text-editor\" data-id=\"de436b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Tip:<\/strong> Did you know you can use Get a Newsletter&#8217;s <a href=\"https:\/\/getanewsletter.com\/en\/features\/newsletter-editor\/\">drag &amp; drop editor<\/a>\u00a0to\u00a0add all these different elements to your email?\u00a0In addition, you only need to go in and choose colors for your basic design once,\u00a0as\u00a0all similar elements are controlled by the same setting. Talk about easy!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9894704 elementor-widget elementor-widget-spacer\" data-id=\"9894704\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cbd4a51 ignore elementor-widget elementor-widget-heading\" data-id=\"cbd4a51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Contrasts<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13da8e8 elementor-widget elementor-widget-text-editor\" data-id=\"13da8e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Another important part of your email is to use sufficient contrast. Not only is it important to emphasize the right parts, but it is also a key element to ensure that recipients with visual impairments can easily read your content. There are tools to make sure you meet the guidelines to reach the correct level.<\/span><\/p><p><span data-preserver-spaces=\"true\">Check out the <a href=\"https:\/\/coolors.co\/contrast-checker\/112a46-a5c4e6\" target=\"_blank\" rel=\"noopener\">Coolors &#8211; Color Contrast Checker tool<\/a> to see if you are using sufficient contrast between different elements.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0eb0dfa ignore elementor-widget elementor-widget-heading\" data-id=\"0eb0dfa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Customize for light and dark theme<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b5748a elementor-widget elementor-widget-spacer\" data-id=\"4b5748a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bfb66bf elementor-widget elementor-widget-image\" data-id=\"bfb66bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"577\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/ljust-morkt-tema-e-postdesign.png\" class=\"attachment-large size-large wp-image-24426\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/ljust-morkt-tema-e-postdesign.png 1024w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/ljust-morkt-tema-e-postdesign-300x169.png 300w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/ljust-morkt-tema-e-postdesign-768x433.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Comparison between a light and dark theme<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa7b9cb elementor-widget elementor-widget-spacer\" data-id=\"aa7b9cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7524b4c elementor-widget elementor-widget-text-editor\" data-id=\"7524b4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">It has become increasingly popular for people to use a dark theme on their devices, which is something to be aware of when designing your emails.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">A dark theme means you have a darker background and lighter text. As opposed to the more common lighter background with darker text.<\/span><\/p><p><span data-preserver-spaces=\"true\">Many people find that a darker theme provides a more pleasant light and that you can absorb the information easier as light text against a darker background is easier to read, as well as helping to increase the battery life of your phone.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-caba2e2 elementor-widget elementor-widget-heading\" data-id=\"caba2e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Responsive design<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cb1a58 elementor-widget elementor-widget-spacer\" data-id=\"7cb1a58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5e4c0a elementor-widget elementor-widget-image\" data-id=\"e5e4c0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"782\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2023\/05\/powerful-features-to-grow-your-business.png\" class=\"attachment-large size-large wp-image-22582\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2023\/05\/powerful-features-to-grow-your-business.png 960w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2023\/05\/powerful-features-to-grow-your-business-300x244.png 300w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2023\/05\/powerful-features-to-grow-your-business-768x626.png 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-473d2db elementor-widget elementor-widget-spacer\" data-id=\"473d2db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86e8944 elementor-widget elementor-widget-text-editor\" data-id=\"86e8944\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Of course, you want your email design to adapt well regardless of the recipient&#8217;s device, email program, and screen resolution.<\/span><\/p><p><span data-preserver-spaces=\"true\">The design of an email is not quite the same as that of a website, although they\u00a0<\/span><span data-preserver-spaces=\"true\">are written<\/span><span data-preserver-spaces=\"true\">\u00a0using the same code (HTML and CSS).\u00a0<\/span><span data-preserver-spaces=\"true\">Emails have a few more limitations, and email programs do not share a common standard\u00a0<\/span><span data-preserver-spaces=\"true\">on how\u00a0<\/span><span data-preserver-spaces=\"true\">the code should be interpreted<\/span><span data-preserver-spaces=\"true\">.<\/span><span data-preserver-spaces=\"true\">\u00a0Therefore, websites can look relatively similar no matter what device or browser you visit them from, while emails can be very different.<\/span><\/p><p><span data-preserver-spaces=\"true\">There is always a risk that your emails will look different in some email clients, and you should be aware of this when designing your emails.\u00a0<\/span><span data-preserver-spaces=\"true\">This<\/span><span data-preserver-spaces=\"true\">\u00a0is another reason why it can be good to use ready-made email templates, as these have\u00a0<\/span><span data-preserver-spaces=\"true\">been tested<\/span><span data-preserver-spaces=\"true\">\u00a0in different email programs and devices.<\/span><\/p><p><span data-preserver-spaces=\"true\">At Get a Newsletter, all <a href=\"https:\/\/getanewsletter.com\/en\/templates\/email-newsletters\/\">email newsletter templates<\/a> are responsive, which means they adapt to the screen on which the recipient\u00a0<\/span><span data-preserver-spaces=\"true\">is reading<\/span><span data-preserver-spaces=\"true\">\u00a0the email.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f65de86 elementor-widget elementor-widget-text-editor\" data-id=\"f65de86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Tip: <span style=\"font-weight: 400;\">Always make sure to preview your emails before you send them out. At Get a Newsletter, you can preview how the mailing will generally look on both desktop and mobile. If you want to see exactly how the emails will look on specific devices, you can create a test email and open the email on the devices you want to test.<\/span><\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61ce302 elementor-widget elementor-widget-spacer\" data-id=\"61ce302\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-492937b elementor-widget elementor-widget-heading\" data-id=\"492937b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Header<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45de1ad elementor-widget elementor-widget-spacer\" data-id=\"45de1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1984062 elementor-widget elementor-widget-image\" data-id=\"1984062\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"642\" height=\"807\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/exempel-sidhuvud-e-post.png\" class=\"attachment-large size-large wp-image-24428\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/exempel-sidhuvud-e-post.png 642w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/exempel-sidhuvud-e-post-239x300.png 239w\" sizes=\"(max-width: 642px) 100vw, 642px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Example of a header from a email newsletter template at Get a Newsletter<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f1e60e elementor-widget elementor-widget-spacer\" data-id=\"2f1e60e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-227eac2 elementor-widget elementor-widget-text-editor\" data-id=\"227eac2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">The key to a good header in emails is to keep it simple. If there&#8217;s one mistake many people make when designing their emails, it&#8217;s overdoing it.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">The header is a great place to put your company name and logo. You can also include a subject line, date, and information about the user and recipient.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">The important thing is that the header should not take too much focus from the actual content of the email, but it should be an introduction to the content so that the recipients get a clear idea of what it is about.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc4e018 elementor-widget elementor-widget-heading\" data-id=\"cc4e018\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Branding<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8062e0d elementor-widget elementor-widget-text-editor\" data-id=\"8062e0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">For most people, the main goal of email marketing is to strengthen your brand and build a list of subscribers interested in your products or services. Therefore, always include your company logo, colors, fonts, name, and anything else that helps strengthen your brand.<\/span><\/p><p><span data-preserver-spaces=\"true\">Also, don&#8217;t be afraid to use your brand&#8217;s voice and tone of voice in your emails. After all, you want your emails to sound like\u00a0<\/span><span data-preserver-spaces=\"true\">they&#8217;re coming<\/span><span data-preserver-spaces=\"true\">\u00a0from your brand, right?<\/span><\/p><p><span data-preserver-spaces=\"true\">Keep the brand consistent throughout your email campaigns to reinforce your brand identity. It creates recognition and trust among\u00a0<\/span><span data-preserver-spaces=\"true\">recipients,<\/span><span data-preserver-spaces=\"true\">\u00a0<\/span><span data-preserver-spaces=\"true\">as they<\/span><span data-preserver-spaces=\"true\">\u00a0associate the design with your brand.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-312e70f elementor-widget elementor-widget-heading\" data-id=\"312e70f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Font<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e17687 elementor-widget elementor-widget-text-editor\" data-id=\"8e17687\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">The font used in the text of the email can also play a crucial role in its success.\u00a0<\/span><span data-preserver-spaces=\"true\">It can be tempting to use<\/span><span data-preserver-spaces=\"true\">\u00a0fancy web fonts to display your brand&#8217;s message.<\/span><span data-preserver-spaces=\"true\">\u00a0But what if it doesn&#8217;t load when sent to your potential customers? Unfortunate, right?\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">It&#8217;s necessary to use email-friendly fonts\u00a0<\/span><span data-preserver-spaces=\"true\">that appear on all screens\u00a0<\/span><span data-preserver-spaces=\"true\">and<\/span><span data-preserver-spaces=\"true\">\u00a0therefore, it&#8217;s a good idea to use system fonts.<\/span><span data-preserver-spaces=\"true\">\u00a0System fonts are not always pretty, but\u00a0<\/span><span data-preserver-spaces=\"true\">they can be used<\/span><span data-preserver-spaces=\"true\">\u00a0without\u00a0<\/span><span data-preserver-spaces=\"true\">having to load<\/span><span data-preserver-spaces=\"true\">\u00a0any font\u00a0<\/span><span data-preserver-spaces=\"true\">files<\/span><span data-preserver-spaces=\"true\">\u00a0as they are already on the device you are using.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">Also, be careful not to use too many fonts. In most cases, a maximum of two fonts, one for headings and one for body text, will work. You will get very far with a few fonts if you use all the styles of each font. Try bolding, changing the color and<\/span><span data-preserver-spaces=\"true\">\u00a0<\/span><span data-preserver-spaces=\"true\">size, and italicizing the parts of the text that you want to stand out.<\/span><\/p><p><span data-preserver-spaces=\"true\">Here are some guidelines to follow when it comes to fonts in email design:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span data-preserver-spaces=\"true\">Simple, branded, and easy to read\u00a0<\/span> <\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span data-preserver-spaces=\"true\">Maximum of two fonts in the whole email<\/span> <\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Sans serif fonts in body text for increased readability<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">18px to 22px for body text and 28px to 32px for headers<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67ca33b elementor-widget elementor-widget-spacer\" data-id=\"67ca33b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-746bb33 elementor-widget elementor-widget-text-editor\" data-id=\"746bb33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Tip:<\/strong> With Get a Newsletter&#8217;s <a href=\"https:\/\/getanewsletter.com\/en\/features\/newsletter-editor\/\">drag &amp; drop editor<\/a>, you\u00a0have access to\u00a0Google Fonts with hundreds of different fonts.\u00a0Despite the plethora of choices,\u00a0it&#8217;s wise to limit\u00a0your use to 1-2 fonts.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d9bc67 elementor-widget elementor-widget-spacer\" data-id=\"2d9bc67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2531f5 elementor-widget elementor-widget-heading\" data-id=\"f2531f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Call-to-action<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c0eda03 elementor-widget elementor-widget-spacer\" data-id=\"c0eda03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9a043b elementor-widget elementor-widget-image\" data-id=\"e9a043b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"482\" height=\"946\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/exempel-call-to-action-e-post.png\" class=\"attachment-large size-large wp-image-24430\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/exempel-call-to-action-e-post.png 482w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/exempel-call-to-action-e-post-153x300.png 153w\" sizes=\"(max-width: 482px) 100vw, 482px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Example of call-to-actions from a Get a Newsletter template<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba24c92 elementor-widget elementor-widget-spacer\" data-id=\"ba24c92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3822fed elementor-widget elementor-widget-text-editor\" data-id=\"3822fed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">A call-to-action (CTA) is\u00a0<\/span><span data-preserver-spaces=\"true\">extremely important<\/span><span data-preserver-spaces=\"true\">\u00a0for email campaigns and design and involves prompting the reader to an action. A short phrase in your email should prompt and<\/span><span data-preserver-spaces=\"true\">\u00a0<\/span><span data-preserver-spaces=\"true\">motivate the reader to act and get the person to do what you want them to do. For example, to click on a button, link or image.<\/span><\/p><p><span data-preserver-spaces=\"true\">Here are some things to keep in mind when designing call-to-actions:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Ideally, use one but no more than three call-to-actions in a single email.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Buttons perform better than links.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Strong<\/span><span data-preserver-spaces=\"true\"> colors on buttons and links perform better than neutral ones.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Text should be clearly visible and large enough to attract\u00a0<\/span><span data-preserver-spaces=\"true\">attention,<\/span><span data-preserver-spaces=\"true\">\u00a0but not so large that it scares.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Make sure<\/span><span data-preserver-spaces=\"true\">\u00a0there is a contrast between your call-to-action and other content to make it stand out from the rest of the mailing and grab attention more easily.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4822359 elementor-widget elementor-widget-spacer\" data-id=\"4822359\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce92ff7 elementor-widget elementor-widget-heading\" data-id=\"ce92ff7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Images<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43e2f98 elementor-widget elementor-widget-spacer\" data-id=\"43e2f98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c347b49 elementor-widget elementor-widget-image\" data-id=\"c347b49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"757\" height=\"1008\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/04\/gratis-mall-nyhetsbrev-forsaljning.png\" class=\"attachment-large size-large wp-image-24353\" alt=\"gratis mall nyhetsbrev forsaljning\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/04\/gratis-mall-nyhetsbrev-forsaljning.png 757w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/04\/gratis-mall-nyhetsbrev-forsaljning-225x300.png 225w\" sizes=\"(max-width: 757px) 100vw, 757px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Email newsletter templates at Get a Newsletter<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8529e20 elementor-widget elementor-widget-spacer\" data-id=\"8529e20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58d4723 elementor-widget elementor-widget-text-editor\" data-id=\"58d4723\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">There is no doubt that images are one of the most crucial elements when\u00a0<\/span><span data-preserver-spaces=\"true\">it comes to<\/span><span data-preserver-spaces=\"true\">\u00a0designing emails, especially for those who have a store or e-commerce and are likely to send emails with images of your products.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">In these cases, the images will be the main focus and require a greater\u00a0<\/span><span data-preserver-spaces=\"true\">focus<\/span><span data-preserver-spaces=\"true\">\u00a0on image selection. It is for this very reason that image-focused templates are popular.<\/span><\/p><p><span data-preserver-spaces=\"true\">Images capture attention better than text, provide more information than words, and generally stick with people long after the words have disappeared. However, using them in the incorrect way can have the opposite effect and discourage your readers.<\/span><\/p><p><span data-preserver-spaces=\"true\">Don&#8217;t forget to keep a good balance of images and text, even if your emails are image-based.<\/span><\/p><p><span data-preserver-spaces=\"true\">Here are some things to keep in mind when working with images:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2476aff ignore elementor-widget elementor-widget-heading\" data-id=\"2476aff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Use high-quality images<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1ac857 elementor-widget elementor-widget-spacer\" data-id=\"c1ac857\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1202a2 elementor-widget elementor-widget-image\" data-id=\"f1202a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"1591\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/email-newsletter-example-herman-miller.png\" class=\"attachment-full size-full wp-image-24432\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/email-newsletter-example-herman-miller.png 700w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/email-newsletter-example-herman-miller-132x300.png 132w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/email-newsletter-example-herman-miller-676x1536.png 676w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-714d2c8 elementor-widget elementor-widget-spacer\" data-id=\"714d2c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f30d2ae elementor-widget elementor-widget-text-editor\" data-id=\"f30d2ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">As images help reinforce the emotions and messages you want to convey with your emails, they should be carefully selected and of high quality.<\/span><\/p><p><span data-preserver-spaces=\"true\">When it comes to images, you may want to keep a few things in mind:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">The recommended width for an image in an email is around 640 pixels.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">For smaller images such as icons or logos, it\u00a0<\/span><span data-preserver-spaces=\"true\">is recommended<\/span><span data-preserver-spaces=\"true\">\u00a0that you include an image twice as large as intended to appear in the email. If the image is to be displayed 40px wide, insert an 80px wide image &#8211; this will give you a better\u00a0<\/span><span data-preserver-spaces=\"true\">resolution of the image<\/span><span data-preserver-spaces=\"true\">.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><p><span data-preserver-spaces=\"true\">Some email programs will block images and instead display emails in a simple text mode.\u00a0<\/span><span data-preserver-spaces=\"true\">In this case, it is good to\u00a0<\/span><span data-preserver-spaces=\"true\">make sure the email also<\/span><span data-preserver-spaces=\"true\">\u00a0works and looks good without images.<\/span><span data-preserver-spaces=\"true\">\u00a0Therefore, check how your emails look in text mode.<\/span><\/p><p><span data-preserver-spaces=\"true\">Also, don&#8217;t forget to add ALT texts to any images you insert in your emails. ALT text is an alternative text that appears when\u00a0<\/span><span data-preserver-spaces=\"true\">an image file cannot be loaded<\/span><span data-preserver-spaces=\"true\">\u00a0or when people use screen readers to read your email. It ensures that your message still gets through, even if the\u00a0<\/span><span data-preserver-spaces=\"true\">design of the email<\/span><span data-preserver-spaces=\"true\">\u00a0is not fully displayed.<\/span><\/p><p><span data-preserver-spaces=\"true\">Simply<\/span><span data-preserver-spaces=\"true\">\u00a0write a few words that summarize what the image contains.<\/span><\/p><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span data-preserver-spaces=\"true\">To ensure the same experience for all recipients, include a link to the email for the readers to open in the browser. It helps the recipient to read the email as intended in the unlikely event that it looks weird in the email program.<\/span><\/span><\/li><\/ul><p><span style=\"font-weight: 400;\"><br \/><\/span><span data-preserver-spaces=\"true\">A link\u00a0<\/span><span data-preserver-spaces=\"true\">is automatically included<\/span><span data-preserver-spaces=\"true\">\u00a0if you use a <a href=\"https:\/\/getanewsletter.com\/en\/templates\/email-newsletters\/\">pre-made email newsletter template<\/a> at Get a Newsletter.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42810b8 ignore elementor-widget elementor-widget-heading\" data-id=\"42810b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Avoid images with large file sizes<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a593142 elementor-widget elementor-widget-text-editor\" data-id=\"a593142\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Large, high-resolution images take longer to load, and loading times directly affect recipients&#8217; patience for the images to finish loading. It will be particularly noticeable for recipients located somewhere with poor connectivity.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">Therefore, avoid using images with too large file sizes and keep all of your images below 1MB in image size, preferably as small as possible, without affecting the image quality for the human eye to detect.<\/span><\/p><p><span data-preserver-spaces=\"true\">If you want to reduce the file size of your images, you can use, for example, <a href=\"https:\/\/www.adobe.com\/products\/photoshop.html\" target=\"_blank\" rel=\"noopener\">Adobe Photoshop<\/a>, <a href=\"https:\/\/www.figma.com\/\" target=\"_blank\" rel=\"noopener\">Figma<\/a>, or a <a href=\"https:\/\/www.iloveimg.com\/compress-image\" target=\"_blank\" rel=\"noopener\">free online tool<\/a> to compress your images.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c566d9 ignore elementor-widget elementor-widget-heading\" data-id=\"2c566d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Each image should have a purpose<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fcd092 elementor-widget elementor-widget-spacer\" data-id=\"1fcd092\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1a7358 elementor-widget elementor-widget-image\" data-id=\"f1a7358\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"1276\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/varje-bild-ett-syfte.png\" class=\"attachment-large size-large wp-image-24434\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/varje-bild-ett-syfte.png 480w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/varje-bild-ett-syfte-113x300.png 113w\" sizes=\"(max-width: 480px) 100vw, 480px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">A clear example of how each image reinforces the message<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-05e379d elementor-widget elementor-widget-spacer\" data-id=\"05e379d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-115e3fc elementor-widget elementor-widget-text-editor\" data-id=\"115e3fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">A good way of thinking is that every image should have a purpose. Therefore, do not add\u00a0<\/span><span data-preserver-spaces=\"true\">images<\/span><span data-preserver-spaces=\"true\">\u00a0just for the sake of it. Every image should have a strategic purpose that reinforces the message you are trying to convey. If an image does not add value, it is better to leave it alone.<\/span><\/p><p><span data-preserver-spaces=\"true\">This way of thinking also helps you with what we have covered earlier. It helps avoid including unnecessary images that make the email take longer to load and minimizes the risk of your emails being flagged as spam and ending up in the recipient&#8217;s spam folder.<\/span><\/p><p><span data-preserver-spaces=\"true\">Examples of images that often serve a purpose include high-quality photos of your products or related to your services, explanatory information graphics, or highlighting an employee.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d70b618 ignore elementor-widget elementor-widget-heading\" data-id=\"d70b618\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Use of GIFs<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ae5a19 elementor-widget elementor-widget-spacer\" data-id=\"0ae5a19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4809912 elementor-widget elementor-widget-image\" data-id=\"4809912\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"670\" height=\"636\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/julgava.gif\" class=\"attachment-large size-large wp-image-24436\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea1f355 elementor-widget elementor-widget-spacer\" data-id=\"ea1f355\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8bfe9a5 elementor-widget elementor-widget-text-editor\" data-id=\"8bfe9a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">GIFs are valuable when it comes to standing out with your emails. A GIF is an animation of images without sound that repeats itself. Movement instantly attracts attention and brings the content to life, making it more engaging.<\/span><\/p><p><span data-preserver-spaces=\"true\">In addition, GIFs work in most email programs, unlike video.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">It&#8217;s a good idea for the first image in a GIF to stand on its own. It is\u00a0<\/span><span data-preserver-spaces=\"true\">important<\/span><span data-preserver-spaces=\"true\">\u00a0because if\u00a0<\/span><span data-preserver-spaces=\"true\">your GIF can&#8217;t be shown<\/span><span data-preserver-spaces=\"true\">\u00a0to\u00a0<\/span><span data-preserver-spaces=\"true\">certain<\/span><span data-preserver-spaces=\"true\">\u00a0recipients, it&#8217;s the first image in the GIF that will be visible.<\/span><\/p><p><span data-preserver-spaces=\"true\">Why is it better to use a GIF instead of a video in an email?<\/span><\/p><p><span data-preserver-spaces=\"true\">Because it is not possible to play videos in most email programs<\/span><span data-preserver-spaces=\"true\">.\u00a0<\/span><span data-preserver-spaces=\"true\">They<\/span><span data-preserver-spaces=\"true\">\u00a0<\/span><span data-preserver-spaces=\"true\">simply<\/span><span data-preserver-spaces=\"true\">\u00a0do not support the functionality\u00a0<\/span><span data-preserver-spaces=\"true\">and<\/span><span data-preserver-spaces=\"true\">\u00a0<\/span><span data-preserver-spaces=\"true\">therefore<\/span><span data-preserver-spaces=\"true\">\u00a0<\/span><span data-preserver-spaces=\"true\">it is not recommended to insert<\/span><span data-preserver-spaces=\"true\">\u00a0video as a file directly into your email.<\/span><span data-preserver-spaces=\"true\">\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">What you can do instead is to refer to a selected video via a link in your email and thus reach out with your video to your subscribers.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3a7f30 ignore elementor-widget elementor-widget-heading\" data-id=\"e3a7f30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Tools &amp; inspiration for your images<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cb0b02 elementor-widget elementor-widget-text-editor\" data-id=\"7cb0b02\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">There are a lot of tools and websites that can help you make the most of images for your emails.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20ffb57 ignore elementor-widget elementor-widget-heading\" data-id=\"20ffb57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Image banks<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d40f171 elementor-widget elementor-widget-text-editor\" data-id=\"d40f171\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Creating and using original images is ideal when you want to promote your brand and messages in the way you want. However,\u00a0<\/span><span data-preserver-spaces=\"true\">creating<\/span><span data-preserver-spaces=\"true\">\u00a0images on your own is not always easily accessible to everyone, so images from image banks can be a good alternative.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">Keep in mind that there are a lot of low-quality images on image banks that are unnatural and will not fit your brand well. So make sure you take the time to find images that suit you, and you should also check that your competitors are not using the exact same\u00a0<\/span><span data-preserver-spaces=\"true\">images<\/span><span data-preserver-spaces=\"true\">\u00a0or something too similar.<\/span><\/p><p><strong>Here are a couple of websites where you can find and use images for your emails:<\/strong><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/pixabay.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Pixabay<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"http:\/\/freepik.com\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Freepik<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/unsplash.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Unsplash<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.pexels.com\/sv-se\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Pexels<\/span><\/a><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1dd0f3 elementor-widget elementor-widget-spacer\" data-id=\"c1dd0f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cf97fe elementor-widget elementor-widget-image\" data-id=\"3cf97fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"792\" height=\"297\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/bildbank-unsplash.png\" class=\"attachment-large size-large wp-image-24438\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/bildbank-unsplash.png 792w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/bildbank-unsplash-300x113.png 300w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/bildbank-unsplash-768x288.png 768w\" sizes=\"(max-width: 792px) 100vw, 792px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><a href=\"https:\/\/unsplash.com\/\" target=\"_blank\" rel=\"noopener\">Unsplash<\/a><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52cc2f5 elementor-widget elementor-widget-spacer\" data-id=\"52cc2f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-177374f elementor-widget elementor-widget-spacer\" data-id=\"177374f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78e2387 ignore elementor-widget elementor-widget-heading\" data-id=\"78e2387\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Image creation tools<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b77939b elementor-widget elementor-widget-text-editor\" data-id=\"b77939b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">If images from image banks don&#8217;t quite work for the specific email campaign you&#8217;re trying to create, there are tools to help you\u00a0<\/span><span data-preserver-spaces=\"true\">create<\/span><span data-preserver-spaces=\"true\">\u00a0the perfect\u00a0<\/span><span data-preserver-spaces=\"true\">image<\/span><span data-preserver-spaces=\"true\">.<\/span><\/p><p><span data-preserver-spaces=\"true\">Some of our favorites are:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.canva.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Canva<\/span><\/a><span style=\"font-weight: 400;\"> &#8211; <span data-preserver-spaces=\"true\">The tool includes thousands of stylish stock images for you to edit and easily add other elements &#8211; for example, texts, banners, frames and buttons.<\/span><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.figma.com\/\" target=\"_blank\" rel=\"noopener\">Figma<\/a> &#8211; <span data-preserver-spaces=\"true\">Figma is one of the world&#8217;s most popular design tools that works directly through a web browser. It also has a collaborative design feature that makes it easy for multiple people to work together in real-time on the same project.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d09c883 elementor-widget elementor-widget-spacer\" data-id=\"d09c883\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9a87edf elementor-widget elementor-widget-image\" data-id=\"9a87edf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1120\" height=\"637\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/bildhanteringsverktyg-figma-1120x637.png\" class=\"attachment-large size-large wp-image-24440\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/bildhanteringsverktyg-figma-1120x637.png 1120w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/bildhanteringsverktyg-figma-300x171.png 300w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/bildhanteringsverktyg-figma-768x437.png 768w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/bildhanteringsverktyg-figma.png 1129w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><a href=\"https:\/\/www.figma.com\/\" target=\"_blank\" rel=\"noopener\">Figma<\/a><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c879070 elementor-widget elementor-widget-spacer\" data-id=\"c879070\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b88da7d elementor-widget elementor-widget-spacer\" data-id=\"b88da7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-007a6ee ignore elementor-widget elementor-widget-heading\" data-id=\"007a6ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Design inspiration for email newsletters and other email campaigns<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3576191 elementor-widget elementor-widget-text-editor\" data-id=\"3576191\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">There are quite a few email galleries that might be worth checking out. These websites are full of design inspiration for newsletters, promotional emails, welcome emails, and other types of emails. In these email galleries, you can search by category, free text, or scroll until you find something you like. If you need inspiration for a specific theme, such as Black Friday or Easter, you can search for it.<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/reallygoodemails.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Really Good Emails<\/span><\/a><span style=\"font-weight: 400;\"> &#8211; <span data-preserver-spaces=\"true\">One of our personal favorites that is constantly updated and has great filtering options.<\/span><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/emaillove.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Email Love<\/span><\/a><span style=\"font-weight: 400;\"> &#8211; <span data-preserver-spaces=\"true\">A modern site that offers designs in\u00a0<\/span><span data-preserver-spaces=\"true\">a variety of<\/span><span data-preserver-spaces=\"true\">\u00a0categories, trends, and special occasions.<\/span><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/email-gallery.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Email Gallery<\/span><\/a><span style=\"font-weight: 400;\"> &#8211; <span data-preserver-spaces=\"true\">An easy-to-navigate site where you can find lots of inspiration and\u00a0<\/span><span data-preserver-spaces=\"true\">also<\/span><span data-preserver-spaces=\"true\">\u00a0filter on elements such as colors and number of columns.<\/span><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/emailsfresh.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">EmailsFresh<\/span><\/a><span style=\"font-weight: 400;\"> &#8211; <span data-preserver-spaces=\"true\">Over 800 examples of great-looking emails based on different categories and industries.<\/span><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.emailnewsletterexamples.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Email Newsletter Examples<\/span><\/a><span style=\"font-weight: 400;\"> &#8211; <span data-preserver-spaces=\"true\">Another<\/span><span data-preserver-spaces=\"true\">\u00a0great site where you can find everything from welcome emails to birthday emails.<\/span><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.emaildesigninspiration.com\/\" target=\"_blank\" rel=\"noopener\">Email Design Inspiration<\/a> &#8211; <span data-preserver-spaces=\"true\">Here<\/span><span data-preserver-spaces=\"true\">\u00a0you can rank by<\/span><span data-preserver-spaces=\"true\">\u00a0\u201c<\/span><span data-preserver-spaces=\"true\">top-rated<\/span><span data-preserver-spaces=\"true\">\u201d\u00a0<\/span><span data-preserver-spaces=\"true\">and get a feel for\u00a0<\/span><span data-preserver-spaces=\"true\">what&#8217;s<\/span><span data-preserver-spaces=\"true\">\u00a0popular.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a81883 elementor-widget elementor-widget-spacer\" data-id=\"2a81883\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5e7b39 elementor-widget elementor-widget-image\" data-id=\"d5e7b39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"648\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/inspiration-design-for-nyhetsbrev-och-andra-e-postkampanjer.png\" class=\"attachment-large size-large wp-image-24442\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/inspiration-design-for-nyhetsbrev-och-andra-e-postkampanjer.png 512w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/inspiration-design-for-nyhetsbrev-och-andra-e-postkampanjer-237x300.png 237w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><a href=\"https:\/\/reallygoodemails.com\/\" target=\"_blank\" rel=\"noopener\">Really Good Emails<\/a><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b05f10 elementor-widget elementor-widget-spacer\" data-id=\"7b05f10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1016cf7 elementor-widget elementor-widget-heading\" data-id=\"1016cf7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Footer<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0f9c39 elementor-widget elementor-widget-spacer\" data-id=\"a0f9c39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1698d34 elementor-widget elementor-widget-image\" data-id=\"1698d34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"642\" height=\"811\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/exempel-sidfot-e-post.png\" class=\"attachment-large size-large wp-image-24444\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/exempel-sidfot-e-post.png 642w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/exempel-sidfot-e-post-237x300.png 237w\" sizes=\"(max-width: 642px) 100vw, 642px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Example of a footer from a Get a Newsletter template<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7986a59 elementor-widget elementor-widget-spacer\" data-id=\"7986a59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fb1ece elementor-widget elementor-widget-text-editor\" data-id=\"1fb1ece\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">The footer is a place many people don&#8217;t think much about or don&#8217;t use to its full potential. The footer of an email is just as important as the other elements as it provides space to place additional information that may not fit well in the email itself.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">Readers often look in the footer for information that can be used, for example, contact details and social media profiles. It should also include a link to unsubscribe from receiving future emails from you.<\/span><\/p><p><span data-preserver-spaces=\"true\">Therefore,\u00a0<\/span><span data-preserver-spaces=\"true\">make sure to create<\/span><span data-preserver-spaces=\"true\">\u00a0maximum benefit from your footer and keep it simple and concise. In addition to placing the unsubscribe link, social media links, and contact information, you can be creative and use the space for more things.<\/span><\/p><p><span data-preserver-spaces=\"true\">For example:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Unique selling point\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Core values of the brand\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Company logotype\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Location of store\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span data-preserver-spaces=\"true\">Coupon code<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-281fdc9 elementor-widget elementor-widget-spacer\" data-id=\"281fdc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a8f4120 e-flex e-con-boxed e-con e-parent\" data-id=\"a8f4120\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8b1a2f4 e-con-full e-flex e-con e-child\" data-id=\"8b1a2f4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34053e2 elementor-widget elementor-widget-text-editor\" data-id=\"34053e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Chapter 3<\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f8f9b4 elementor-widget elementor-widget-heading\" data-id=\"1f8f9b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How Get a Newsletter simplifies your email design<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5888bd1 e-flex e-con-boxed e-con e-parent\" data-id=\"5888bd1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-39104b5 e-con-full e-flex e-con e-child\" data-id=\"39104b5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aa249f9 ignore elementor-widget elementor-widget-heading\" data-id=\"aa249f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pre-made email newsletter templates<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21c75b6 elementor-widget elementor-widget-spacer\" data-id=\"21c75b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59aef7a elementor-widget elementor-widget-image\" data-id=\"59aef7a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"988\" height=\"488\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/gratis-mallar-nyhetsbrev.png\" class=\"attachment-large size-large wp-image-24446\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/gratis-mallar-nyhetsbrev.png 988w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/gratis-mallar-nyhetsbrev-300x148.png 300w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/gratis-mallar-nyhetsbrev-768x379.png 768w\" sizes=\"(max-width: 988px) 100vw, 988px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Email newsletter templates at Get a Newsletter<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57b9065 elementor-widget elementor-widget-spacer\" data-id=\"57b9065\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5414f7 elementor-widget elementor-widget-text-editor\" data-id=\"b5414f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Creating a new email design every time you send a new email is very time-consuming, and your emails might not follow the same theme.\u00a0<\/span><span data-preserver-spaces=\"true\">This<\/span><span data-preserver-spaces=\"true\">\u00a0is where pre-made email templates come into play.<\/span><\/p><p><span data-preserver-spaces=\"true\">At Get a Newsletter, you can access email newsletter templates that will help you save valuable time and give you inspiration. All you need to do is rearrange the content based on what you decide is most important in your emails and then add your own logo, fonts, colors, and images.\u00a0<\/span><\/p><p><span data-preserver-spaces=\"true\">Explore and use Get a Newsletter&#8217;s <a href=\"https:\/\/getanewsletter.com\/en\/templates\/email-newsletters\/\">email newsletter templates<\/a> to save time and get started quickly with your email campaign!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b64ae0a ignore elementor-widget elementor-widget-heading\" data-id=\"b64ae0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Drag &amp; drop editor<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62a04ec elementor-widget elementor-widget-text-editor\" data-id=\"62a04ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Creating and designing an email shouldn&#8217;t be a hassle. Thanks to our user-friendly drag &amp; drop editor, you can easily design your newsletters and customize your templates without any prior technical knowledge of email design.<\/span><\/p><p><span data-preserver-spaces=\"true\">With the drag &amp; drop editor, you can add texts, images, videos, and other content blocks without any previous knowledge of HTML. For the more advanced users, you&#8217;ll also find an HTML block that gives you even more control over your design!<\/span><\/p><p><span data-preserver-spaces=\"true\">Read more about <a href=\"https:\/\/getanewsletter.com\/en\/features\/newsletter-editor\/\">Get a Newsletter&#8217;s drag &amp; drop editor<\/a>.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6d0344 ignore elementor-widget elementor-widget-heading\" data-id=\"f6d0344\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Getting started with your email design<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb16465 elementor-widget elementor-widget-text-editor\" data-id=\"bb16465\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Hopefully, you&#8217;ve gained a deeper understanding of why email design is<\/span><span data-preserver-spaces=\"true\">\u00a0a\u00a0<\/span><span data-preserver-spaces=\"true\">crucial\u00a0<\/span><span data-preserver-spaces=\"true\">part of<\/span><span data-preserver-spaces=\"true\">\u00a0email marketing and how it can affect your bottom line.<\/span><\/p><p><span data-preserver-spaces=\"true\">So what are you waiting for? Now\u00a0<\/span><span data-preserver-spaces=\"true\">it&#8217;s<\/span><span data-preserver-spaces=\"true\">\u00a0time to start getting creative and working on your email design. If you want to get started with your email design at Get a Newsletter, you can create a <a href=\"https:\/\/app.getanewsletter.com\/signup\/\">free account<\/a> to see if the tool is\u00a0<\/span><span data-preserver-spaces=\"true\">right for you and your business.<\/span><\/p><p><span data-preserver-spaces=\"true\">Plus, you&#8217;ll<\/span><span data-preserver-spaces=\"true\">\u00a0find landing pages, surveys, signup forms, and\u00a0<\/span><span data-preserver-spaces=\"true\">much<\/span><span data-preserver-spaces=\"true\">\u00a0more at Get a Newsletter!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e6b8af5 e-con-full e-flex e-con e-child\" data-id=\"e6b8af5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2ad3e6e e-flex e-con-boxed e-con e-child\" data-id=\"2ad3e6e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c151e81 e-con-full e-flex e-con e-child\" data-id=\"c151e81\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ebb61e ignore elementor-widget elementor-widget-heading\" data-id=\"1ebb61e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Get started with email marketing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-220e17f elementor-widget elementor-widget-text-editor\" data-id=\"220e17f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-preserver-spaces=\"true\">Start creating &amp; sending email newsletters for free with Get a Newsletter\u00a0<\/span><span data-preserver-spaces=\"true\">to easily reach your subscribers and customers<\/span><span data-preserver-spaces=\"true\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9802514 elementor-tablet-align-center elementor-mobile-align-justify elementor-align-center elementor-widget elementor-widget-button\" data-id=\"9802514\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-grow\" href=\"https:\/\/app.getanewsletter.com\/signup\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Sign up for free<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b6efde e-con-full e-flex e-con e-child\" data-id=\"4b6efde\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d5df860 elementor-widget elementor-widget-image\" data-id=\"d5df860\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"782\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2023\/05\/powerful-features-to-grow-your-business.png\" class=\"attachment-large size-large wp-image-22582\" alt=\"\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2023\/05\/powerful-features-to-grow-your-business.png 960w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2023\/05\/powerful-features-to-grow-your-business-300x244.png 300w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2023\/05\/powerful-features-to-grow-your-business-768x626.png 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f90c1a elementor-widget elementor-widget-spacer\" data-id=\"4f90c1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0301d7e e-flex e-con-boxed e-con e-parent\" data-id=\"0301d7e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-22c0096 ignore elementor-widget elementor-widget-heading\" data-id=\"22c0096\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Keep reading<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9abfa77 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"9abfa77\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3baa1d0 e-con-full e-flex e-con e-child\" data-id=\"3baa1d0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-aef6921 e-con-full e-flex e-con e-child\" data-id=\"aef6921\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3cda275 elementor-widget elementor-widget-image\" data-id=\"3cda275\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/getanewsletter.com\/en\/marketing-guides\/how-to-succeed-with-your-email-marketing\/create-engaging-email-newsletters\/\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"889\" height=\"500\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/great-design-email-newsletters.png\" class=\"attachment-full size-full wp-image-24404\" alt=\"How to create great email marketing design\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/great-design-email-newsletters.png 889w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/great-design-email-newsletters-300x169.png 300w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/great-design-email-newsletters-768x432.png 768w\" sizes=\"(max-width: 889px) 100vw, 889px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fb7f7f elementor-widget elementor-widget-text-editor\" data-id=\"6fb7f7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPart 6\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb1b6fd elementor-widget elementor-widget-heading\" data-id=\"bb1b6fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/getanewsletter.com\/en\/marketing-guides\/how-to-succeed-with-your-email-marketing\/create-engaging-email-newsletters\/\">How to create engaging email newsletters<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d130560 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"d130560\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-729b0a3 e-con-full e-flex e-con e-child\" data-id=\"729b0a3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-dfbfb2f e-con-full e-flex e-con e-child\" data-id=\"dfbfb2f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ceecbac elementor-widget elementor-widget-text-editor\" data-id=\"ceecbac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Sebastian Brissman\n<\/strong>Marketing team\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8fb6953 e-con-full e-flex e-con e-child\" data-id=\"8fb6953\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a76981c elementor-widget elementor-widget-spacer\" data-id=\"a76981c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-016c465 e-con-full e-flex e-con e-child\" data-id=\"016c465\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11c1736 elementor-widget elementor-widget-text-editor\" data-id=\"11c1736\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Reading time<br>\n<\/strong>11 minutes\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fcca657 e-con-full e-flex e-con e-child\" data-id=\"fcca657\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5caa820 elementor-widget elementor-widget-image\" data-id=\"5caa820\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/getanewsletter.com\/en\/marketing-guides\/how-to-succeed-with-your-email-marketing\/call-to-action\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"889\" height=\"500\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/how-to-create-a-call-to-action-that-convert.png\" class=\"attachment-full size-full wp-image-24468\" alt=\"How to create a call-to-action that convert\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/how-to-create-a-call-to-action-that-convert.png 889w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/how-to-create-a-call-to-action-that-convert-300x169.png 300w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/how-to-create-a-call-to-action-that-convert-768x432.png 768w\" sizes=\"(max-width: 889px) 100vw, 889px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7e2fec elementor-widget elementor-widget-text-editor\" data-id=\"c7e2fec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPart 7\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b07eb65 elementor-widget elementor-widget-heading\" data-id=\"b07eb65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/getanewsletter.com\/en\/marketing-guides\/how-to-succeed-with-your-email-marketing\/call-to-action\/\">How to create a call-to-action that convert<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e1ef5f elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"8e1ef5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-23472e3 e-con-full e-flex e-con e-child\" data-id=\"23472e3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-51a347f e-con-full e-flex e-con e-child\" data-id=\"51a347f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8d0c7ef elementor-widget elementor-widget-text-editor\" data-id=\"8d0c7ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Sebastian Brissman\n<\/strong>Marketing team\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cf0dcef e-con-full e-flex e-con e-child\" data-id=\"cf0dcef\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ccf645 elementor-widget elementor-widget-spacer\" data-id=\"6ccf645\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f61e26a e-con-full e-flex e-con e-child\" data-id=\"f61e26a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ef00b2 elementor-widget elementor-widget-text-editor\" data-id=\"0ef00b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Reading time<br>\n<\/strong>10 minutes\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-da24a99 e-con-full e-flex e-con e-child\" data-id=\"da24a99\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-90dd16b elementor-widget elementor-widget-image\" data-id=\"90dd16b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/getanewsletter.com\/en\/marketing-guides\/how-to-succeed-with-your-email-marketing\/email-subject-lines\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"889\" height=\"500\" src=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/how-to-write-email-subject-lines.png\" class=\"attachment-full size-full wp-image-24490\" alt=\"How to write great email subject lines that get opened\" srcset=\"https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/how-to-write-email-subject-lines.png 889w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/how-to-write-email-subject-lines-300x169.png 300w, https:\/\/getanewsletter.com\/wp-content\/uploads\/2024\/05\/how-to-write-email-subject-lines-768x432.png 768w\" sizes=\"(max-width: 889px) 100vw, 889px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6851b3 elementor-widget elementor-widget-text-editor\" data-id=\"d6851b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPart 8\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c6d00f elementor-widget elementor-widget-heading\" data-id=\"3c6d00f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/getanewsletter.com\/en\/marketing-guides\/how-to-succeed-with-your-email-marketing\/email-subject-lines\/\">How to write email subject lines that get opened<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d9834c6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"d9834c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2b004f9 e-con-full e-flex e-con e-child\" data-id=\"2b004f9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d223cc4 e-con-full e-flex e-con e-child\" data-id=\"d223cc4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-230e5fb elementor-widget elementor-widget-text-editor\" data-id=\"230e5fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Sebastian Brissman\n<\/strong>Marketing team\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c43c2c6 e-con-full e-flex e-con e-child\" data-id=\"c43c2c6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-320b3fa elementor-widget elementor-widget-spacer\" data-id=\"320b3fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e54c422 e-con-full e-flex e-con e-child\" data-id=\"e54c422\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a34a0ee elementor-widget elementor-widget-text-editor\" data-id=\"a34a0ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>Reading time<br>\n<\/strong>9 minutes\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>How to create great Email marketing design F\u00e5 reda p\u00e5 varf\u00f6r e-postdesign \u00e4r viktigt och hur du med praktiska tips kan skapa snyggare e-postkampanjer. Written by: Sebastian Brissman 10 May 2024 Reading time: 20 minutes You are not alone in realizing the enormous potential of email marketing. In fact, you&#8217;ll face a lot of competition [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":0,"parent":20817,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"class_list":{"0":"post-20872","1":"page","2":"type-page","3":"status-publish","5":"entry","6":"has-post-thumbnail"},"_links":{"self":[{"href":"https:\/\/getanewsletter.com\/en\/wp-json\/wp\/v2\/pages\/20872","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/getanewsletter.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/getanewsletter.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/getanewsletter.com\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/getanewsletter.com\/en\/wp-json\/wp\/v2\/comments?post=20872"}],"version-history":[{"count":0,"href":"https:\/\/getanewsletter.com\/en\/wp-json\/wp\/v2\/pages\/20872\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/getanewsletter.com\/en\/wp-json\/wp\/v2\/pages\/20817"}],"wp:attachment":[{"href":"https:\/\/getanewsletter.com\/en\/wp-json\/wp\/v2\/media?parent=20872"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}